PPC Campaign Management

“More Targeted Traffic, Greater Leads, Higher Conversions and ROI” – is that what your desire from a PPC campaign management company? Let’s just say that you’ve come to the right place. Delhiinfotech.com is an all encompassing internet marketing service provider in India and offering clients-centric PPC marketing services. Our PPC campaign management service ideally suits to those businesses that –

• Want instant placement at the top search results of Google, Yahoo!, MSN and other search engines.
• Are small enterprises and require fast search engine placement to stand along their competitors.
• Want control over their costs of online advertising.
• Seek highly targeted traffic from specific set of keywords.
• Want their online ads to appear at location based websites, at specific times.
• Need to track and analyse ad responses from certain group of customers on new products/services/offers.

Our PPC Management Process Our well-managed Pay Per Click management service consists of these processes –

1. Keyword search & selection: No matter if you running a pay per click marketing campaign or not, we start from the scratch with thorough keyword mining to assure your campaigns consist of appropriate keywords.


2. Creative Optimisation - Delhiinfotech.com renders custom, unique creative writing including optimising titles and descriptions according to keywords to maximise click-thru rates and sales conversions.


3. Budget Manipulation – Delhiinfotech.com offers guidance planning initial budget and how the budget can be utilised optimally through out the ad campaign. Then, as the ROI tends to increase, we reconsider which part requires increasing budget and where reducing is required.


4. Landing Page Improvement – As the Google considers the relevance to build landing pages for PPC ad campaigns, our proven PPC services recommend corrections or improvements, write texts for your landing pages to increase conversion.


5. Implement Ad Tracking Codes – Delhiinfotech.com implements ad tracking codes to attain tracking conversions from the PPC ad campaign.


6. Submitting Advertisement – Delhiinfotech.com submits keywords to seek approval from targeted search engines' sponsored ad programs.


7. Setting up PPC Account – Delhiinfotech.com sets up and handles multiple PPC Account Settings that maximise business goals.


8. Managing PPC Bids – Our PPC management campaign also involves handling tasks such as bid price changes, bid gap monitoring and bid position maintenance.


9. PPC Monthly Analysis: We conduct month-wise analysis of PPC ad campaign performance that includes individual keyword costs, traffic, conversions etc. We create written document of all these aspects and consult with clients to discuss activities of last month and suggest next steps.


10. Campaign Improvements: Delhiinfotech.com advises and implements pay per click marketing campaign improvements or changes to title and descriptions, keyword lists and adjustments to bids.


11. Creative Testing: We conduct regular testing of newly implemented creative approaches including titles and descriptions.


12. Conversion tracking – Like click-thru, we keep track of every time your customers leads a sales conversion as per the terms and conditions as agreed. Now we perform this conversion tracking for 24x7.


13. Conversion analysis and increase – So, your ads are not generating enough conversions? That’s why, Delhiinfotech.com configures the site in order to trace where your customers are getting discouraged to help you understand improvements required and how to increase conversions.


14. Ranking Reports and Analysis: We provide month-wise monitoring, review and thorough analysis of each search engine optimization ranking report we deliver to pinpoint how the site ranks for keywords used in PPC ad Accounts.

Apart from providing these PPC campaign management service, we also commit to provide code of ethics, confidentiality and privacy of clients’ site. If you are interested in further information on our PPC service, enquire at 0845 337 0251 or Ph: +91 11 42408522 or +91 9811636062.